Short version: the people writing here carry guns for a living, they buy the gear they write about, and nobody pays us to rank anything.
1. Real experience, named writers
Every article carries the name of the person who wrote it, with a profile page listing their background and certifications. Our lead writer has taught concealed carry classes to thousands of North Carolina permit applicants since 2006.
2. We handle what we recommend
Roundups are built from products our writers own, bought, or borrowed from students and range partners. Where we have not yet handled a product, the article says so plainly.
3. Our own photos
Product photos are taken by the writer. We do not lift customer photos from retailers or forums.
4. Independence
We do not accept guest posts, sponsored articles or paid placements. Affiliate commissions are our only revenue and they do not change rankings.
5. Updates
Every guide shows a “Last updated” date. Prices and availability are re-checked when a guide is refreshed.